New site launch. Get 25% off all recipe guides

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John's Inner Circle is here

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1:1 nutrition, accountability and community

By joining my inner circle, hurry - availability is limited!

  • 1:1 Coaching: Access to John himself to custom tailor your program based on your goals
  • Live Q&As: Weekly sessions to get all your questions answered by John
  • Supportive Community: Group coaching, competitions and a community to help support you in your journey
  • Strength Training Program Included: One of our three strength programs (normally 49.99) included in subscription
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Grab your favorite supplements today for a special price


Use promocode: JOHNHOLIDAY15 to get 15% off ALL Supplements

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Meet John

With over two decades of experience in the health and fitness industry, I've dedicated my career to simplifying the complexities of nutrition and exercise, making it accessible and achievable for everyone. Having worked with thousands of individuals worldwide, including high-profile clients like Marvel and Sports Illustrated, I'm humbled to have established himself as a leading expert in streamlining wellness strategies.

My unique approach focuses on breaking down the overwhelming world of fitness and nutrition into manageable, easy-to-follow steps. I believe that sustainable success lies in incorporating small, consistent habits rather than demanding drastic lifestyle changes. This philosophy has resonated with millions of followers on social media, empowering individuals to embrace healthy living without constant food stress and anxiety.

My passion lies in helping people discover that their favorite foods and drinks can still be part of a balanced lifestyle, as long as they are guided by his foundational principles for fat loss and habit building. I have witnessed remarkable transformations, including clients achieving weight losses of over 200 pounds, demonstrating that achieving wellness goals is not about deprivation but about making informed choices that align with one's lifestyle.

My commitment to simplifying wellness has not only transformed the lives of my clients but also earned me recognition as a trusted voice in the health and fitness community. My focus on translating complex concepts into practical, actionable steps has inspired countless individuals to embrace a healthier, happier lifestyle.

Get To Know John Better

GUIDANCE IS ALWAYS AVAILABLE ON...

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has your weight loss journey

Left you frustrated without permanent results?

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Does This Sound Like You?

  • Do you feel like... You don’t have the discipline to create the changes you want to see. You’re good for a little while, then life happens and it all falls apart.
  • Does it seem... The process of fat loss is impossibly complicated. You think you’re doing all the right things, yet change doesn’t happen.
  • Are you frustrated that... You’ve tried to achieve fat loss a thousand different ways and nothing has worked
  • And when it comes down to it, do you...  You believe fat loss just won’t happen for you?

TESTIMONIALS

Proven Outcomes

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I've tried multiple fad diets and workouts but have never found one that actually stuck or that I even enjoyed. With work travel increasing and hindering my diet, my frustrations started stacking up. Then I signed up and received the guide. It was nice to receive something to easily understand and implement. In just about 2 month’s time I almost didn’t recognize myself.

Anastasia D

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I had a starting weight of nearly 400 pounds and after 17 months of progress, hard work, and determination I’m now 245 lbs.  The process has not only been able to reduce my size in half, but has reawakened qualities that have been dormant for years.

Albert H

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My journey with John so far has been amazing. I felt way out of shape after my first daughter and was dreading the recovery and dieting and endless workouts I thought it was going to take to get me back to where I wanted to be. One of the first things I learned was that no foods or drinks are off limits! This was a game changer for me.

Jessica D

WHAT WE OFFER

All Our Products

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John's secrets to fat loss success:

How to Eat and Think Guide

"How to Eat and Think about Fat Loss," is a meticulously crafted guide that encapsulates over two decades of expertise in helping clients achieve their fitness aspirations. This comprehensive program distills the essence of John's proven strategies, empowering you to unlock sustainable fat loss without compromising your love for food and life's indulgences.

In this guide, you will learn:

  • Effortless Fat Loss Principles: Discover the 6 fundamental principles that simplify the complexities of fat loss, making it easy to understand and implement in your daily routine.
  • Stress-Free Nutritional Guidance: Uncover the secrets to stress-free eating, liberating you from food anxiety and constant calorie counting. Learn how to make informed choices that align with your preferences and lifestyle.
  • Intermittent Fasting Framework: Harness the power of intermittent fasting, a proven fat loss strategy that seamlessly integrates with your lifestyle and eating habits.
  • Perfect Nutritional Day Blueprint: Gain valuable insights into crafting a balanced and fulfilling nutritional day, ensuring you receive the essential nutrients your body needs.
  • ​Lifetime Results Guarantee: Implement our principles and experience the transformative power of sustainable fat loss. We are confident that you will achieve lasting results that fit seamlessly into your life.
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No-guess-work recipe guides

Recipe Pack Bundle

John's hand selected, tested and tasted recipes for any and all diets loaded into one massive guide. You'll never run out of meal ideas with the over 200 meals in the recipe pack bundle. 

You'll get:

  • ​Access to ALL recipe guides which includes Low carb, Vegetarian, Vegan, Smoothie, High Protein and 5-ingredient Recipes to add to your cooking toolbelt
  • Simple scan and add barcode , so you can easily add your calorie and macro counts to your MyFitnessPal profile
  • ​Meal plan calendar so you can plan your meals with ease - avoid the last minute pizza calls!
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Build strength and definition with

Building with Bands

As you've conquered the bodyweight training basics and established a solid fitness foundation, it's time to elevate your workouts with the 12-Week Building with Bands program. This meticulously crafted program seamlessly integrates resistance bands into your routine, unlocking a new level of strength, power, and overall fitness.

Inside, we'll show you:

  • Building upon Bodyweight Gains: Capitalize on your bodyweight training achievements by seamlessly transitioning to resistance band exercises, further enhancing your strength and endurance.
  • ​Progressive Resistance Training: Experience the benefits of progressive resistance training, where the resistance increases as you progress, ensuring continuous growth and challenge.
  • ​Targeted Muscle Development: Engage in targeted exercises that effectively isolate and strengthen specific muscle groups, sculpting a well-defined physique.
  • Enhanced Functional Strength: Elevate your functional strength, enabling you to perform everyday tasks with greater ease and efficiency.
  • Convenient and Versatile Workouts: Enjoy the flexibility of resistance band training, allowing you to work out anytime, anywhere, without bulky equipment.
  • Unleash Your True Fitness Potential: The 12-Week Building with Bands program empowers you to surpass your fitness plateaus and reach new heights of strength and performance.

John's Blog

Key Insights on Fat Loss

Breakfast the most important meal of the day? Think again

Thursday, December 07, 2023

The Ultimate Guide to Drop 30lbs

Thursday, October 19, 2023

Getting down to 180 pounds

Thursday, October 19, 2023

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Get John as your trainer

Join John's inner circle today and jumpstart your journey to permanent fat loss.